Executive Creative Director
CASE STUDY

Executive Creative Director

Find out how DNA supported a leading Creative Agency in securing an innovative, collaborative and experienced Executive Creative Director. 

Integrated Creative Agency

Sourcing an Executive Creative Director for an Integrated Creative Agency

Collaborating with CEO and Founder Ali Wallace the team worked to determine the ideal candidate's qualities. Creative direction and design background were mandatory, along with big-picture thinking, tech-savviness, integration, and collaboration skills. The candidate should also be innovative and effective in linking brands and consumers. Familiarity with legal restrictions on advertising in the UK and Europe was crucial due to the nature of the role.


Following the compilation of a detailed brief outlining the necessary skills, we agreed that tapping into our extensive candidate network was the best approach for finding the right fit. At DNA, we work closely as a team, sharing knowledge and fostering strong sector connections, ensuring a unique talent pool. 


A candidate within our network stood out, possessing knowledge of the client's brand and fitting the creative direction requirements. After two interviews, he clearly excelled. In just three weeks since the initial commission, we presented this candidate to our pleased client. They were impressed by our selection and our swift, professional response to challenges. 


Our support didn't end at  the appointment, we remain in contact with both candidate and client through onboarding and beyond. 

Our client needed an Executive Director to join their integrated creative agency due to internal restructuring. The role required high creativity to lead the organization and ensure innovative, effective work.

HOW WE OPERATE

Our process

Explore DNA process which helped to secure an Executive Creative Director for a leading Creative Agency.

DNA team worked with the client to understand the role what part an internal restructuring of the organisation plays in this hiring process. This vacancy involved a high level of creativity in order to direct the organisation, ensuring the production of innovative and effective work.  

he DNA team worked together to outline qualities of the candidate that best suited the position.

After working with the client it was clear that experience and a background in creative direction and design was a mandatory requirement. We prepared a plan to find a candidate with big picture thinking, a mind for technology, integration and collaboration.They also needed to be innovative and effective in order to connect brands and consumers. 

The DNA team supported the client at every step of the hiring process, providing real-time feedback to ensure recruitment for this position was as smooth as possible. 

"After an extensive search within our candidates' pool, one candidate from our network stood out and demonstrated the requisite expertise in creative direction to match our client's needs.

We remain in contact with both candidate and client to support them through onboarding and beyond. 


Creating Purposeful Partnerships

The outcome

Specialised Recruitment

DNA adeptly fulfilled the intricate Executive Director role by identifying a candidate who embodies creativity, leadership, and legal understanding, tailored to industry nuances.

End-to-End Partnership

Beyond recruitment, DNA's ongoing involvement ensured a smooth transition for the newly appointed Executive Director, reflecting our dedication to long-term success.

Swift Excellence

DNA's effective and meticulous approach yielded a remarkable Executive Director candidate within three weeks, showcasing our expertise and commitment to client satisfaction.

Strategic Hire

A collaborative effort led by Ali Wallace identified an ideal Executive Director candidate with creative direction skills, innovation, and legal awareness, aligning perfectly with the agency's requirements.

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The keyword that I would use to describe DNA is pro-active. Ali was fantastic at approaching the types of organisations that would make a perfect fit for my aspiration. He did so from the point of real understanding. He spent time understanding my experience and what I could bring to an organisation, and what I was looking for from my next appointment. Ali understands the business and the role, and I found him insightful as we discussed my next move. Fast forward ten years, and I still love it!

Ashley Patterson

Executive Planning Director

6 / 6
Stephen rapidly provided a range of great candidates for a senior sales role utilising-DNAs platform so succinct first interviews were provided. These could be viewed, discussed internally and re-reviewed prior to shortlisting for final interviews. The main challenge was the selection decisions as all the professionals proposed were excellent.

Adam Hainsworth

CEO & Owner, be the brand experience

1 / 6
I was highly recommended to meet Ali Wallace 19 years ago after working for a few agencies and looking for a new challenge – Ali was full of great advice, very focused on cultural fit and well connected to agency leaders. Within days I was meeting the co-founders of TLC Worldwide and rapidly offered a role as an Account Director. Since then, I have been on an incredible journey around the world with TLC, for almost 2 decades. I would strongly recommend anyone in marketing to speak to Ali about hiring great talent or looking for an exciting role.

Alex Javer

Chief Strategy Officer, TLC Worldwide

2 / 6
​I first engaged with DNA when Ali and his team visited UAE 10 years ago where he and the team were looking to place some very talented positions into Grey Group in Dubai. Within minutes I understood that DNA’s agency knowledge, insight and global spread was impressive, and the team had obviously done some very thorough research on candidacy and needs. Ever since then, DNA has always been engaged, looking for opportunities for my staffing needs and reassuringly, looking for the right opportunities for myself, aiding my personal creative journey. Ali recently presented me with a ‘glove’ opportunity, where the brief could have literally been written with myself in mind, and through a very interpersonal approach, DNA coached and facilitated everything needed to make the introduction and interview process an informative, pleasurable and successful experience. Always reassuring to have a team who are driven and knowledgeable, who research positions that don’t just fit, but can immerse candidates seamlessly into creative organisations – DNA is an apt naming moniker for a personal partnership like this.

Andrew Mitchell

Executive Creative Director

3 / 6
In the world of advertising, you’re only as good as the people around you. Having led creative departments for some of London’s leading agencies throughout my career, Ali Wallace is the epitome of this, and on many fronts. He has helped me find talent to make me look great for well over 15 years and introduced me to Trouble Maker, which he knew would be my dream home. All this has been made possible by Ali getting to know how I tick as a human being and creative leader, by building both a great friendship and trusted ear – he has been an amazing counsel both in business and in life, helping me navigate my way through my career and beyond. Whether you’re looking to hire, be hired, or fancy some thoroughly enjoyable company at the Oval or for someone to find your ball(s) on the golf course, I couldn’t recommend Ali more highly.

Andy Taylor

Chief Creative Officer, Trouble Maker

4 / 6
The process was inspiring and my recruiter, Yasir, felt more like my spokesperson than a recruiter. We created a video CV through the DNAScreen platform, which allowed me to demonstrate my experience and abilities as a "Video CV" for the client which helped push for exactly what I was looking for: my dream job. Communication was cogent and I was kept well informed throughout the process. It's easy to lose talent to nerves, so I recommend DNA's approach to recruitment.

Arthur Brennan

Roblox Developer

5 / 6
The keyword that I would use to describe DNA is pro-active. Ali was fantastic at approaching the types of organisations that would make a perfect fit for my aspiration. He did so from the point of real understanding. He spent time understanding my experience and what I could bring to an organisation, and what I was looking for from my next appointment. Ali understands the business and the role, and I found him insightful as we discussed my next move. Fast forward ten years, and I still love it!

Ashley Patterson

Executive Planning Director

6 / 6
Stephen rapidly provided a range of great candidates for a senior sales role utilising-DNAs platform so succinct first interviews were provided. These could be viewed, discussed internally and re-reviewed prior to shortlisting for final interviews. The main challenge was the selection decisions as all the professionals proposed were excellent.

Adam Hainsworth

CEO & Owner, be the brand experience

1 / 6
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