Senior Business Development Manager

Senior Business Development Manager - Global Experiential Marketing Agency – London
 
Are you a dynamic and experienced Senior Business Development Manager looking for an exciting new challenge?
 
DNA Recruit is working with a Global Experiential Marketing Agency to find them a dynamic Senior Business Development Manager. The agency is an innovative experiential solutions partner dedicated to delivering groundbreaking and inspirational solutions tailored to their clients' needs. They thrive on pushing boundaries and fostering a collaborative environment where every team member's input is valued. Their core principles focus on client happiness, growth, and profitability.
 
Role Overview:
This is a contract maternity cover role for one year, with the potential for a permanent position. As a Senior Business Development Manager, you will be pivotal in driving business growth within your client portfolio, building and nurturing client relationships, and ensuring client satisfaction. While the Project Delivery team manages day-to-day project execution, you will ensure these projects meet client needs and profitability goals. This proactive sales role emphasizes prospecting and developing new business, with a focus on both existing account management and new client acquisition.
 
Key Responsibilities:

• Serve as the primary client contact, maintaining positive and trusted relationships, and exceeding client expectations.
• Drive business growth within your assigned client portfolio.
• Oversee client account financial forecasting, revenue targets, and account profitability, working closely with Project Delivery teams.
• Develop client briefs and present them to the agency’s delivery teams.
• Lead pitch work, ensuring effective business strategy and financial planning to secure project wins and profitability.
• Provide comprehensive project overviews and represent the client's voice in internal reviews.
• Achieve all sales KPIs through significant prospecting and presenting our capabilities to new clients.
• Collaborate with Creative and Project Delivery teams to prepare and deliver client presentations, both online and in person.
• Represent the agency in client and stakeholder forums, supporting invoicing and Purchase Order processes.
• Negotiate pitch proposals with clients and procurement teams.
• Occasionally manage small projects, requiring previous events experience.

 
Skills and Experience:

• Extensive senior-level business development/account management experience.
• Proven track record in delivering high-profile, complex, and large-budget projects in an agency setting.
• Broad experience across multiple delivery sectors, including exhibitions, events, conferences, and more.
• Strong leadership qualities and experience working with senior-level client groups and procurement teams.
• Expertise in sales, particularly in upselling and cross-selling within existing clients.
• Skilled in prospecting and developing new business opportunities.
• Excellent commercial awareness and profitability management skills.
• International experience, with an understanding of multi-currency projects and regional nuances.
• Strong negotiation skills.
• Confidence and experience working with Producers, Project Managers, and Technical Managers.
• High computer literacy, especially with Microsoft applications.

 
Salary: up to £55k
Job Reference: AW 11477
 
All applications are viewed and evaluated according to the role requirements. At DNA we aim to contact shortlisted candidates within 2 weeks. As we often receive a high volume of applications, we are unable to reply to everyone. If you have not heard back from us within 2 weeks, please consider your application unsuccessful - best regards the DNA team.
DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Although we try to respond to all applications, unfortunately, due to the high number we receive, we are unable to respond to all of those who are unsuccessful.

DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Although we try to respond to all applications, unfortunately, due to the high number we receive, we are unable to respond to all of those who are unsuccessful. 

• We offer up to £250 in vouchers for any referrals who pass their probationary period, so if you know anyone who might be interested please forward the link to the job advert to them. 
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DNA Recruit deliver dynamic recruitment, search and talent solutions and provide insight, knowledge, and credible introductions necessary for client-side and agency roles. Areas we specialise in New Business, Account and Project Management, Strategy and Planning, Events, Experiential, Creative and User Experience Design, Technology, Product, Marketing and Data roles in permanent, contract and freelance recruitment, search and selection, talent advisory and consulting across the UK and globally.